You run an AI implementation agency. Your team builds impressive RAG systems, deploys ML models, and delivers cutting-edge AI solutions. Your ML engineers are brilliant - and expensive.
Then a client engagement hits the data preparation phase. Suddenly your senior ML engineers are:
- Manually reviewing client documents to understand inconsistent taxonomy usage
- Writing one-off scripts to parse proprietary data formats
- Reconciling classification systems across different business units
- Enriching metadata that should exist but doesn't
- Iterating on chunking strategies through trial and error
This work is necessary. It's also incredibly expensive. And your engineers hate it.
The hidden cost: Every hour your ML engineers spend on data plumbing is an hour they're not doing the high-value architectural work they were hired for. Your effective billable rate drops. Your best people get frustrated. Your margins erode.
Why Data Prep Doesn't Scale in Agencies
AI agencies face a fundamental problem with data preparation:
Problem 1: Wrong Skillset, Wrong Rate
Your ML engineers are excellent at:
- Designing RAG architectures
- Selecting and tuning models
- Optimizing retrieval pipelines
- Building production-grade AI systems
Data preparation requires different expertise:
- Domain knowledge in client industries (energy, finance, healthcare, manufacturing)
- Taxonomy standardization and ontology design
- Document parsing strategies for complex layouts
- Metadata schema design for domain-specific retrieval
These skills rarely overlap. Your ML engineers can do data prep, but they're overqualified and overpaid for most of it. You're paying senior engineering rates for work that specialists do at half the cost.
Problem 2: Every Client Is Different
ML architecture is relatively transferable across clients. RAG patterns, model selection, retrieval strategies - these apply broadly.
Data preparation is highly client-specific:
- Each industry has different terminology
- Each organization has evolved its own classification systems
- Each document corpus requires custom parsing logic
- Each use case needs different chunking strategies
Your team can't amortize data prep expertise across clients the way they can with ML architecture. Every engagement requires learning new domain knowledge from scratch.
Problem 3: It's Labor-Intensive and Boring
Data preparation for a typical enterprise RAG project requires:
- 40-80 hours reviewing documents and understanding classification patterns
- 60-100 hours developing and testing parsing strategies
- 40-60 hours standardizing taxonomies and creating mappings
- 30-50 hours enriching metadata and validating quality
Total: 170-290 hours of detailed, repetitive work.
Your ML engineers didn't join your agency to spend 6-12 weeks parsing PDFs and reconciling taxonomy variations. This is exactly the kind of work they hoped to avoid by specializing in AI.
Problem 4: Margin Compression
When data prep consumes 40-50% of project time at senior engineering rates, margins suffer:
- Client perspective: "Why am I paying ML engineering rates for data cleaning?"
- Your perspective: "We're losing money on the prep phase to win the implementation phase"
- Engineer perspective: "I'd rather work on interesting problems elsewhere"
Everyone loses. Clients pay too much for prep. You make too little. Engineers are unsatisfied.
The Economics of Outsourcing
Here's what changes when you outsource data preparation:
Cost Comparison: Internal vs. Outsourced
Your Current Approach (In-house):
- Senior ML Engineers (your most expensive resource)
- 200 hours of data prep work
- Project margin: 17-33%
- Team morale: frustrated doing commodity work
Outsourced Approach:
- Specialized data preparation teams at 50-60% lower rates
- Same 200 hours of work, higher quality results
- Project margin: 60-68%
- Team morale: engineers focus on architecture and ML
Net benefit: 2-3x higher margins on data prep work, plus your ML engineers do what they were hired for
The Real Advantage: Expertise Leverage
Specialized data prep teams have advantages your agency can't replicate:
- Domain knowledge across industries: They've standardized taxonomies in energy, finance, healthcare, manufacturing. Your team learns each industry from scratch.
- Reusable toolkits: Parsing strategies, chunking frameworks, quality validation - they've built this once and reuse it. You rebuild per client.
- Dedicated expertise: They do this full-time. Your team does it reluctantly between ML projects.
- Faster execution: 8-10 weeks for specialists vs. 12-16 weeks for your team learning on the fly.
You get better results, faster delivery, and lower cost - simultaneously.
How Successful Agencies Structure This
Here's how leading AI agencies approach data preparation outsourcing:
Model 1: White-Label Partnership
How it works:
- You sell and scope the full RAG project
- Data prep partner works under your brand
- You manage client relationship throughout
- Your ML team takes over after prep phase for implementation
When to use: When you want to own the entire client relationship and the full project P&L.
Typical split: You charge client £100,000 total (£40,000 prep + £60,000 implementation). You pay £16,000 for outsourced prep. Your all-in margin improves 15-20 points.
Model 2: Transparent Subcontractor
How it works:
- You introduce data prep partner as specialist
- Partner directly interfaces with client on prep work
- You remain prime contractor and project lead
- Clear handoff points between prep and implementation
When to use: When clients are sophisticated and appreciate specialized expertise at each phase.
Typical structure: You invoice client for full project. You manage and pay subcontractor. Client sees transparency on who does what.
Model 3: Client-Direct (Referral)
How it works:
- Client engages data prep partner directly for prep phase
- You engage for implementation phase after prep completes
- Clear SOWs and handoff points
- Referral fee or success fee from partner
When to use: When you don't want prep work in your P&L or when client prefers unbundled services.
Typical economics: You receive 10-15% referral fee on prep contract, no margin risk, client pays market rates for both phases.
What To Look For in a Data Prep Partner
Not all data preparation providers are equal. Successful partnerships require:
1. Industry-Specific Expertise
Can they demonstrate:
- Previous work in your client's industry
- Understanding of domain-specific taxonomies
- References from similar projects
Generic data engineering firms struggle with semantic work. You need specialists who understand industry context.
2. Clear Handoff Process
What do they deliver at the end of prep phase?
- Cleaned, chunked data ready for indexing
- Standardized taxonomy documentation
- Metadata schema and enrichment logic
- Quality validation framework and baseline metrics
You need turnkey inputs for your ML implementation, not vague "clean data" promises.
3. Compatible Tech Stack
Do they work with your preferred platforms?
- Can deliver to Databricks, Snowflake, BigQuery, Fabric
- Output formats compatible with your RAG architecture
- APIs or integration points for your systems
Avoid partners locked into proprietary tools that don't integrate with your stack.
4. Predictable Pricing
Can they estimate accurately?
- Fixed-price or time-and-materials with caps
- Clear scope definition and change order process
- Transparency on what's included vs. additional
You're managing client budget. Cost overruns in prep phase destroy your implementation margins.
Common Objections and Responses
"We need to control the full project"
You still do. Outsourcing prep doesn't mean losing control - it means having specialists execute one phase while you orchestrate the whole project.
"Our ML engineers need to understand the data"
They will. The prep team documents everything and provides clean inputs. Your engineers engage with prepared data, not raw chaos.
"Clients won't accept subcontractors"
Sophisticated clients appreciate specialized expertise. Frame it as "we partner with domain experts for taxonomy work" - it's a strength, not a weakness.
"We want to build this capability internally"
Ask honestly: Will you hire dedicated data prep specialists and maintain them across project gaps? Or will you continue using expensive ML engineers for work they don't enjoy?
The Strategic Advantage
Agencies that outsource data prep gain:
- Higher margins: 15-20 point improvement on RAG projects
- Faster delivery: 4-6 weeks shorter timelines with specialized teams
- Better retention: ML engineers stay because they work on interesting problems
- More wins: You can bid more projects when prep bandwidth isn't constrained
- Expertise arbitrage: Access domain knowledge across industries without hiring specialists
The agencies winning large RAG contracts aren't the ones doing everything in-house. They're the ones who know what to outsource.
Agency Partnership Inquiry
If you're an AI agency looking to optimize RAG project margins and delivery, let's discuss partnership structures. We work white-label or transparent, depending on your preference.
Discuss PartnershipThe Bottom Line
Your core competency is ML architecture and implementation. Data preparation is essential but undifferentiated - clients don't choose you because of your taxonomy standardization skills.
Outsource the data plumbing. Focus your expensive ML talent on the high-value work only they can do. Improve margins, delivery speed, and team satisfaction simultaneously.
The math is clear. The only question is whether you'll continue having your most expensive ML engineers do data prep work, or partner with specialists who do it better at half the cost.
"Smart agencies don't try to do everything. They orchestrate expertise - and outsource the parts where specialists deliver better results at lower cost."
Related reading: See our guide on why RAG projects fail and how proper data prep prevents these failures - whether done internally or outsourced.